This year, it is raining discounts on e-commerce websites with Flipkart.com and Snapdeal.com dolling out huge discounts on select items ranging from camera, household appliances to laptops. We thought of providing a snapshot of such websites and how you could maximize your profits!
A few tips to maximize your returns on these sites have been provided below. Also, here are the links to the discounts at Snapdeal.com and Flipkart.com.
Big Billion Day Ad:
Snapdeal Diwali Bumper Sale: Dadi & Manju:
Flipkart.com
Steal Deals, Limited Time, Limited Stock – Flipkart.com/#limited
Strategy
- Categorized their sales by ‘Limited time’, ‘Limited Stock’, ‘Steal deals’, ‘Save more’, upcoming deals and partner offers and ALL OFFERS (by categories like electronics etc.)
- Using time / date based promotional schemes. E.g. 6th Oct- 8a.m- 8 p.m. discounts
Electronics
- Headphones
- LED TV
- Refrigerators
- Mobile Phones
- Cameras
- Tabs
- Powerbank
Fashion (Men’s / Women’s lifestyle)
- Clothing
- Fashion Accessories
- Footwear
- Watches
- Fragrances
Home & Kitchen
- Home Appliances
- Kitchen Appliances
- Home and Kitchenware
The best approach to take?
- Steal Deals gives smart discounts on select items but gets over in a flash, so HURRY UP!
- Sale of goods with heavy discount does not last beyond 30-45 minutes(in Steal Deals)
- Watch out for UPCOMING DEALS in case you’ve missed on Steal Deals
- Log on to the website (on such days) during different time slots and compare the prices with competition websites like Snapdeal.com
Snapdeal.com
Jaw-dropping offers – http://www.snapdeal.com/offers/diwali-jawdropping-offers?
Strategy
- Showcasing ‘Top Offers’ banner at the top of their landing page
- Separate section for HOURLY OFFERS
- ‘See all’ categories has the Diwali Bumper sale and other categories
- Strategy similar to Flipkart.com with discounts offered on few days across certain products like 6th Oct
Electronics
- Camera
- Refrigerators
- Laptops
- Tabs
- Headphone
- Smartphones
- LED TV
- Computer
Fashion (Men’s / Women’s lifestyle)
- Sunglasses
- Shoes
- Watches
- Dresses
- Perfumes
Home & Kitchen
- Kitchenware
- Homedecor
- Furniture
- Home Furnishings
The best approach to take?
- Look out for ‘JAW DROPPING OFFERS’ every hour
- Sale of goods with heavy discount does not last beyond few minutes in certain categories like electronics
- Watch out for UPCOMING DEAL
- Log on to the website (on such days) during different time slots and compare the prices with competition websites like Snapdeal.com and shop quickly!
Why not share your online shopping experience with these leading Indian Online Shopping sites, would love to hear from you all.
