Recently I read the book IT Happened in India which is a compendium of thoughts from the Future Group stable.
Sensory Branding Unleashed..
Having talked about sensory branding briefly in the previous writeup, I was intrigued by this concept which according to me holds the key to many companies and products’ success. I read this book on Sensory Branding called BRAND SENSE by Martin Lindstrom which talks at length about the untapped and unrealized potential of sensory branding.
Branding and Brand INDIA…
What is a brand? Out of the numerous ways one defines the term brand, it could be said that a brand is a product, service, or concept that is publicly distinguished from other products, services, or concepts so that it can be easily communicated and usually marketed. A brand name is the name of a […]
Branding strategy in Rural Communication
Branding involves a gamut of activities, the total of which leads to creating the brand. But when the scenario is looked at under the rural market lens, the variables and dynamics of marketing and communication get redefined. Let’s take India’s case, a country that is witnessing robust growth and a booming economy.
Building Powerful Brands
Brands are as large as the people who make them. With products flooding the markets, consumers are getting a variety of choices regarding purchasing products. But it is not the most recent product or one with low prices that sells the most.
Brand building through sensory branding …
With competition in the consumer markets reaching new heights, more and more products are entering the market and filling your supermarket or malls’ shelves. In this light, the question that the companies face is, how does one get the EDGE?
National Treasure: The Book of Secrets
NATIONAL TREASURE: BOOK OF SECRETS from 11th January to a theater near you….!!!! Walt Disney Pictures and Jerry Bruckheimer Films’ action-packed “National Treasure: Book of Secrets” reunites the stars of the blockbuster 2004 film (which amassed a worldwide box office total of $347,451,894)–NICOLAS CAGE, JON VOIGHT, HARVEY KEITEL, DIANE KRUGER, and JUSTIN BARTHA–along with producer […]
Top 90+ Social Bookmarking Sites for more traffic
Here is the compendium list of 90+ Top Social Bookmarking sites which can bring you huge traffic to your sites under various categories and these are hand-picked list.
Have you enabled Google enhanced image search?
Do you have a blog where only images speak? oryou have a blog post more with images than content? orWorried why your site article or pages are not much indexed with Google Search? Here is the reason why you need to opt-in for an enhanced image search! If you enable enhanced image search, Google will […]
Valladolid to bring Spain Closer to India
The City of Valladolid, famous for speaking the purest Spanish, was found in the 11th century by the nobleman, Pero Ansurez, Valladolid is located in the middle of the Castilian plain, 190 kilometers NW of Madrid, with easy access to the mountains and beaches of Asturias and Cantabria to the north.
Stupid/Boring/Useless Title – Ways to earn money!
When I searched in google.com saying “ways to earn money”, I found 2,450,000+ results.Among those I found only few articles to be useful while many were duplicate of the same and the rest were useless.
Google AJAX Related Search Plugin for WordPress
A few days back I found some time to experiment with some interesting stuff on Ajax. So, I searched for some APIs, Code Snippets, and thought why not start using APIs of Google AJAX Search. I had a look on Google AJAX Search recently and was just going through the Google AJAX Search APIs ( […]
Whose President is it anyways…?
Looking back at the previous Presidents of our country one finds that the thirteen presidents came to power in the similar fashion.
A journey from Web 2.0 to Web 3.0!
As you are all aware with the familiar word “Web 2.0”, coming to the point, many have little idea on what actually comprises Web 2.0? am I right?
Ways to build Style Sheet Switcher for your own web site
This article is all about Style Sheet (CSS) Switcher Client Side and Server Side. Many like to see their favorite colors to be on the websites which they visit regularly or many want to see the users spend more time on their own website, do you agree with it? Then why not give them a […]