If Maggi had not cleverly promoted its product as â€˜Two-minute Maggi,â€™ it would have been another one lost in a vast sea of competitors. If Apple hadnâ€™t modified its business branding, it wouldâ€™ve never been able to beat Microsoft.[Read more…] about Skills Required to be an Advertising and Branding Consultant
Technology is emerging at a faster rate along with it people change their perspectives.
Boost in technology has left a significant impact on brands to understand it then implement the same in their marketing and advertising.[Read more…] about Role of Technology in Marketing and Advertising?
The reach of the internet medium is so large that the maximum of the offline business is switching to online business these days. No doubt running any sort of business is not an easy task when you are new to this field you have to cover a lot of important works all at once.[Read more…] about A Guide to Understand Solo Ads and How to Select Solo Ad Providers in Detail
Just as there are so many businesses in social media platforms, so are social media agencies; both genuine and counterfeits. This is where you need to be careful about which agency becomes your social media advertiser.[Read more…] about 5 Steps to Getting the Right Social Media Advertising Agency
A lot of businesses focus their attention online. For stores that donâ€™t have a brick and mortar location, this makes a lot of sense. For them, getting their online presence just right is essential.[Read more…] about Fun Advertising Flags That Will Give Your Store a Unique Look
Advertising is the engine of commerce and an essential component of any business. Nowadays, when the competition is growing every day, there are rapid changes that arise in the field of business promotions. Usually, it is seen that small business owners have a lack of knowledge about high-quality advertisements.[Read more…] about 9 Advertising and Promotional Techniques For Small Business
Advertising dates back to the ancient civilizations. Back in the day, papyrus was used to pass on all kinds of messages related to sales. Fast forward to the 19th century; ads have not only changed drastically but increased too. There are some traditional advertising methods while some are coming of age, and some are outright bizarre.[Read more…] about 6 Extremely Influential Ways of Promoting Your Brand
Small businesses have a lot of competition in the global marketplace today. Big companies with long histories have taken the lion’s share of consumer revenue because they can afford to be bigger and louder no matter what tactics other companies try. It might seem impossible to complete, but here are a few tips that, aside from how you present your business, may help you set your company apart and offer a lure for new customers.[Read more…] about 11 Tips to Help Small Businesses Attract New Customers