Semrush – SEO and Marketing Tools
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Are you on the fence about which Semrush subscription level is right for you? Or perhaps you’re still exploring your options and are not quite ready to commit to a paid account? Well, this blog post is exactly what you need.
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In this blog, I’ll walk you through the two types of free Semrush accounts and the multitude of capabilities they offer and help you learn Semrush. So, let’s dive in and see how you can harness the power of Semrush without breaking the bank!
Here’s a quick overview: we’ll cover Semrush’s free features, the key features available in free accounts, and how you can use these tools for SEO, content marketing, and social media. This will help you quickly understand what you can access before deciding on a paid plan.
Some of the key features include keyword research, site audit, backlink analysis, and competitor tracking, though access to these may be limited in Semrush’s free accounts. You can explore Semrush’s free tools to get started with your SEO and marketing efforts before upgrading.
Introduction to Semrush
Semrush is a powerhouse in the world of digital marketing, offering a suite of tools designed to boost your online visibility and help you reach your target audience with precision.
Whether you’re looking to refine your keyword research, analyze your competitors, or tackle technical SEO challenges, Semrush offers a robust platform to support your marketing strategy.
With solutions for everything from backlink analysis to content optimization, Semrush empowers both beginners and seasoned marketers to make data-driven decisions and achieve measurable growth.
No matter your business size or industry, Semrush offers the insights and features you need to stay ahead in the ever-evolving digital landscape.
Types of Free Semrush Accounts
First things first, let’s explore the types of free Semrush account you can create with Semrush. These options provide free access to a range of tools and features, allowing users to get started without any upfront cost:
Simple Sign-up Account (Free Plan):
This type of account is also known as the free plan or free version of Semrush. It grants you limited access to certain Semrush tools and features with no time constraints.
The free version allows you to perform basic site audits, backlink analysis, and content optimization, but comes with restrictions on the number of queries and reports.
That’s right, you can enjoy your Semrush free account for as long as you want without ever providing your credit card details or being charged.
Free Trial Account:
With this account, you can experience all the marketing goodness Semrush has to offer during a free trial period. The current Semrush offer provides a 7-day semrush free trial, allowing you to test all features available to paid users.
You can choose between a Pro or the semrush guru plan, and get full access to all the features only paid users enjoy. The semrush guru trial and semrush guru free trial both last for 7 days, giving you the opportunity to explore the advanced capabilities of the semrush guru plan.
To create a free trial account, you’ll need to provide your card details. But you can cancel your subscription before the trial expires, and you won’t be charged! Semrush offers free trials for different plans, so you can select the one that best fits your needs.
Free Semrush account offers are a great way to get started with SEO tools at no cost. Users can benefit from these offers by exploring the platform’s capabilities before committing to a paid plan, and upgrading later for more advanced features.
As part of your free Semrush experience, you can also try a free app for accessibility scans, helping you evaluate and improve your website’s accessibility at no cost.
How to leverage a Free Semrush account to grow your business?
A free Semrush account opens the door to a range of powerful SEO tools that can help you elevate your business without any upfront investment.
With access to the Keyword Magic Tool, you can kickstart your keyword research and uncover valuable keyword opportunities to target in your content.
The site audit tool allows you to run a comprehensive technical SEO check, identifying issues that could be holding your website back in search rankings. Plus, you can monitor your keyword positions and keep an eye on your competitors, all from a single dashboard.
Competitor Strategies Analysis with a Semrush Free Account
Understanding what your competitors are doing online is key to crafting a winning marketing strategy. With a free Semrush account, you can tap into valuable competitor insights without spending a dime.
The Domain Overview report gives you a snapshot of your competitors’ organic traffic, top-performing pages, and keyword rankings. You can also use the Keyword Gap tool to spot keyword opportunities they might be missing, giving you a chance to capture more organic traffic.
Technical SEO Audit for Beginners
If you’re new to technical SEO, Semrush’s site audit tool is the perfect starting point. With just a few clicks, you can scan your website for common technical issues that may be affecting your search engine performance.
The site audit tool checks for problems like slow page speed, duplicate content, broken links, and missing meta tags, then provides a clear, actionable report to help you prioritize fixes.
Backlink Profile Analysis on a Budget
Building a strong backlink profile is essential for SEO success, but it doesn’t have to break the bank.
With a free Semrush account, you can use the Backlink Analytics tool to get a clear picture of your website’s referring domains, anchor text distribution, and most valuable backlinks. This tool also helps you spot potentially harmful links and uncover new link-building opportunities.
How to leverage a Free Semrush account to grow your business?
Well, Semrush has everything to offer for those who want to build a significant presence online.
Semrush is a one-stop platform designed to cater to all your marketing needs, from SEO and PPC to social media and go-to-market strategies. With over 50 tools and data for 140+ countries, Semrush has got you covered.
Free users also get access to powerful content marketing tools, making it easier to manage content creation, keyword research, and online authority building.
Here’s a sneak peek at what you can do with your free Semrush account:
- Perform keyword research, including access to organic keywords and related keywords data
- Conduct competitor analysis and in-depth competitor research
- Track keyword rankings
- Run technical site audits for website optimization
- Audit local listings
- Manage social accounts
Now, let’s dive into the various categories and see what you can accomplish with your free Semrush account.
As the undisputed leader in G2’s SEO software category, let’s see how you can make the most of your free account for all things SEO.
Unlocking the Power of Free Semrush Tools for SEO
As the undisputed leader in G2’s SEO software category, let’s see how you can make the most of your free account for all things SEO.
Perform Keyword Research for Free:
With 10 keyword searches per day using the Keyword Magic Tool or the Keyword Overview, you can get up to 100 results daily for your keyword research needs.
Semrush helps you develop a keyword strategy by starting with a seed keyword and expanding into long-tail variations.
The platform’s keyword research Semrush features, including the Keyword Overview Tool, allow you to analyze keyword potential, competition, search volume, and SEO value, making your research comprehensive and actionable.
You’ll gain access to valuable information, such as keyword difficulty, search intent, global and country-specific monthly search volume, SERP features, and much more.
Analyze Competitors for Free:
You can analyze up to 10 domains per day using the Domain Overview tool. This is perfect for competitor analysis, understanding your website’s performance, or pitching to potential clients.
Semrush enables thorough competitive analysis and competitor research, helping you gather insights into competitors’ top keywords, organic traffic, and high-performing pages to refine your marketing strategies.
Get insights into keyword rankings, competitor data, top keywords driving traffic, backlinks, and much more.
Track Your Keyword Rankings for Free:
Free users can track up to 10 keywords using the Position Tracking tool. Set up your project, enter your domain, add competitors, create a keyword list, and define your location and device type. Position tracking enables you to monitor your rankings at the local level and set up alerts for any ranking changes.
Run a Free Website Audit:
With Site Audit, free users can crawl up to 100 URLs, including domain, sub-domain, or sub-folder crawls. You’ll receive an overall health score, detailed issue reports, and recommendations on how to fix them.
Thematic reports are also available, covering crawlability, security, internal linking, structured data, and more. Website optimization is a key benefit, as these audits help you identify and resolve technical issues to improve your site’s health and search rankings.
Monitor Your Local Listings:
If local SEO is part of your growth strategy, use the Listing Management tool for a free audit. Check the status of your local listings in 70+ authoritative directories in the US, UK, Australia, Canada, France, and Germany.
Using Your Free Semrush Account for Content Marketing
Now, if you are focused on Content Marketing, Semrush has something for you too. The Semrush SEO Toolkit offers a comprehensive suite of tools for content marketing and social media. Here are three ways you can leverage your free Semrush account for content marketing:
Get Recommendations for Content Optimization:
Use the SEO Content Template to input your target keywords and receive insights into your competition, relevant keywords to include, and the ideal content length for your copy. These tools help you create SEO optimized content that ranks higher in search results and meets user intent.
Create SEO-friendly and user-first content:
Google’s latest updates have necessitated that website owners need to create user-first content. But that’s not enough for ranking. You need your content to be SEO-friendly too. Semrush is at your rescue again!
Using it, you can optimize your content, boost its readability, and do much more! Content creation is made easier with Semrush’s free tools, which support you in generating engaging and effective content. You can also leverage AI tools to improve content quality, structure, and performance.
Optimize Existing Content:
To make your existing content more SEO-friendly and engaging, use the free Semrush On-Page SEO Checker. Identify optimization opportunities and get actionable recommendations to improve your content’s performance.
The Semrush App Center is a hub where you can access a wide range of additional marketing tools and applications. The app center features several completely free apps and completely free apps that can enhance your content marketing and social media efforts at no extra cost.
Leveraging Your Free Semrush Account for Social Media
You can’t forget Social Media if you want to build a compelling digital presence. Here’s how you can use your Free Account for Social Media using the free Semrush Social Media Toolkit.
Social media marketing is a key benefit, as Semrush provides tools to analyze, optimize, and automate your social media campaigns.
- Manage Your Social Media Accounts: With the Social Media Poster, you can schedule and post content to Facebook, Twitter, LinkedIn, Instagram, and Pinterest. Plan your content calendar and streamline your social media efforts with this handy tool.
- Analyze Your Social Media Performance: Track your social media performance with the Social Media Tracker. Keep tabs on key metrics, such as audience growth, engagement, and content performance across multiple platforms. Integrate Google Analytics for deeper insights into your content and campaign performance.
- Spy on Your Competitors’ Social Media: Stay ahead of the competition by monitoring their social media strategies. Find out what works for them, get insights into their content and engagement metrics, and adapt your strategy accordingly.
- Discover Trending Content Ideas: Use the Topic Research tool to uncover popular content ideas and trends within your niche. This will help you create content that resonates with your audience and performs well on search engines and social media platforms.
To further boost your local presence, Semrush offers tools to help you manage and optimize your Google Business Profile, ensuring your business information is accurate and consistent across directories for better local SEO.
When performing website audits, don’t forget to monitor core web vitals as they are crucial for technical SEO and overall site performance.
Wrapping Up
In a nutshell, a free Semrush account has to offer so much more than you thought it did! I hope this guide has offered you something informative and helpful. So what are you waiting for? Create your free Semrush account today and kick off your online presence.