Creating Marketing & Presentation material that engages viewers has always been a difficult task, especially for SMBs. Whether it’s social media posts, presentations, or posters, SMBs often find it difficult to cope with their needs.
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Reason?
They cannot afford to hire in-house designers & they can spare a lot of time creating content from scratch.
That’s where graphic designing tools come in handy. They allow businesses to create & share stunning Presentations & Designs without a fuss.
Visme is one such tool that’s been loved alike by Solopreneurs, Startups & SMBs. People often ask me questions like Visme vs. Canva, which one’s better? In this detailed Visme-review, I answered all questions about Visme, its features, its Pros & its Cons.
Hop in for a detailed review!
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What is Visme?
In layman’s words, Visme is a simple & easy-to-use Graphic Designing tool and software platform for creating visual content that lets you deal with any type of Designing.
Whether you need a PPT presentation for your meeting, want to create a stunning Social Media Post, or want to run an ad that converts or designs visiting cards, pamphlets, or posters, Visme can do it all for you!
Its super-sleek interface, loads of features & affordable plans, makes it a go-to choice for thousands of creators & Business owners.
When considering the cost of Visme, many SMBs find it offers strong value for money, with pricing plans that are cost-effective and suitable for organizations with limited budgets.
What are the features of Visme?
Visme offers more features as you move up through its different plans, providing increased storage, additional templates, and enhanced support compared to other platforms.
Templates
As Visme is designed to assist individuals who have almost zero knowledge about designing, it’s loaded with a ton of templates.
Whether you need templates for Infographics, Social Media Posts, presentations, Charts & Graphs, Printables, Web-graphics or Videos, Visme has everything for you.
You can access these templates simply by navigating to “Projects” & clicking on “New Projects.” You can also start with a blank template for full customization if you want complete creative control.
Here, choose the category you want & you’ll have a list of templates in front of you. Branded templates are also available, allowing you to automatically incorporate your logo and brand colors for consistent, on-brand designs.
As there are hundreds of options available, I am sure you’ll find the ones that you need. The search functionality lets you quickly find specific templates or genres, making it easy to navigate the extensive template library.
Designing
Once you are done selecting the template, Visme offers you many options to modify it according to your requirement. The intuitive layout of the editor makes it easy to find tools and customize your projects efficiently.
You can change header text, change Font Pairs, add photos, diagrams, or Call to Action buttons too. After adding photos and videos, you can also include audio files to your projects for a richer multimedia experience.
The media library of Visme contains a lot of pictures that you can add to your template. There is also a wide selection of icons available to enhance your designs and improve visual communication. If you are a fan of GIFs or a video, you can add animated graphics too.
You also have the option to change the theme color too.
Customization
As you would expect from any top-rated graphic designing tool, Visme offers you a lot of customization. These customization options empower users to create visual content that matches their unique vision.
You can change the position of elements as per your liking, or you can change the opacity of each element. You can also add animated elements to your design, which is what I like a lot about Visme.
There is an option to set the exact angles & position of your elements too, which makes Visme super-efficient & precise.
Branding
The most important thing that people want today is to make their brand stand out. To make this happen, your every post, every Graphic, and every image should have consistency.
This includes Brand Color, Fonts, Logo, & much more.
And Visme offers you a lot of options with these. As shown in the image, you can set your Brand defaults.
Go to “My Brands” in the Dashboard, & you’ll get options for setting “Brand assets,” “Styles,” “Templates,” & “Brand Links.” Visme has its own Font Library from where you can select the Font.
And if you don’t find them in their library, you can upload your own fonts.
Add all the necessary details & Visme will automatically apply them to your projects. This saves you a lot of time, effort & resources while you are on the clock for creating Content.
Sharing
When you are using Visme, creating & sharing Content is super easy. You can publish the Content you create online, embed on your website, generate a shareable link for easy distribution, or download it for offline use.
With Visme, you can create Content in various formats like JPG and PNG for images; PDF for documents—allowing you to create professional-looking documents for various purposes; MP4 and GIF for animations or videos, and PowerPoint, Keynote, or HTML5.
There are different download options available, with some formats or features restricted based on your account type or subscription level. Once your project is downloaded, it can be used on websites, social media, or stored for future use.
Analytics
Whenever you are running a Digital Marketing campaign, it’s important to watch how they are performing.
Visme offers a detailed data analysis of all the campaigns & presentations built via Visme. This accurate data will surely help you analyze the performance of your Content & make necessary modifications for future projects.
For example, you can track how an infographic you created and shared on your blog or social media is performing by viewing metrics such as unique visitors, time spent by each visitor on your Content, and most viewed Content.
Getting Started with Visme
Getting started with Visme is incredibly intuitive, making it a breeze for anyone to dive into creating visual content, whether you’re working on social media graphics, web graphics, or eye-catching infographics.
Signing up is simple: just create a free account to unlock a selection of features and professional templates, perfect for testing out the platform’s capabilities.
The free plan is a great way to explore Visme’s editing tools and see firsthand how easy it is to start creating graphic designs and other visual content, even if you have no prior design experience.
Once you’re in, you’ll find a wide variety of professional templates to choose from, including blank templates if you want to start from scratch. Visme’s editing tools are designed to be user-friendly, allowing you to customize every aspect of your project, from fonts and images to layouts and colors.
The brand kit feature is especially useful for businesses and creators who want to maintain a consistent look across all their visual content. With the brand kit, you can upload your brand’s assets, such as logos, custom fonts, and color palettes, ensuring every project aligns with your brand identity.
Visme stands out for its ability to make content creation and graphic design accessible to everyone. The platform offers a robust library of infographic templates and leverages AI features to help you produce high-quality content quickly and efficiently.
If you ever need assistance, Visme’s support team is ready to provide top-notch service, helping you get the most out of the platform. Plus, with offline use available, you can continue working on your projects even when you’re not connected to the internet.
Choosing Visme means gaining access to a comprehensive set of tools and features that simplify the process of creating visual content. The platform is suitable for individuals, small businesses, and larger teams alike, with flexible plans and pricing to fit your needs.
Visme’s ever-growing library of templates and assets ensures you’ll always find something interesting and up-to-date for your next project.
Whether you’re designing social media graphics, presentations, or any other type of visual content, Visme offers an incredibly intuitive experience that makes your life easier and your content creation more efficient.
Visme Pros and Cons
Before diving into the pros and cons, it’s important to understand the main point of using Visme: it offers a unique combination of intuitive design tools and robust analytics, making it especially valuable for users who want to create engaging content and track its performance.
What are the Pros of Visme?
- Simple UI: Visme’s UI is very simple & efficient. Even if you have never used any graphic designing tool, you can grasp Visme quickly.
- 2 million+ free images: Visme doesn’t limit your access to available images, even if you are using a free account. There are more than 2 million images available for every user.
- Animated elements: Digital Marketing has evolved a lot. Brands are using GIFs & videos to attract & engage users. So Visme gives you the option to add animated elements to your templates & make them more engaging.
- All-in-one tool: You can use Visme for creating Presentations, PPTs, Social & Web Graphics, Videos & much more. It’s truly an all-in-one tool for your Graphic Designing needs.
- Collaboration tool: If you are a big brand with multiple creators, Visme offers you a collaboration tool. Using this tool, your team can collectively work on the same project remotely.
- App Integration: This is by far the best feature of Visme. You can pull in a lot of data as Visme seamlessly integrates with your multiple apps. For e.g., it can integrate with Google Analytics, HubSpot, Jotform, Mailchimp, Google Drive, OneDrive, SurveyMonkey, YouTube, Vimeo, Wistia, Vidyard, or Loom.
- Visme community: By joining the Visme community, you gain access to valuable educational resources, prompt customer support, and ongoing product updates, enhancing your overall user experience.
What are the Cons of Visme?
- Expensive: Although Visme offers a free package, it has limited functionality (And it’s quite understandable). I feel paid plans could have been made more affordable, and other graphic designing tools are a lot cheaper than Visme. You can check detailed Visme pricing.
- Limited Functions in Free-version: The free version of Visme has limited functionality, and there are a lot of simple functions that I feel should be available to free users. The free option allows you to create and share projects online, but features like downloading your work or accessing premium templates are restricted behind paywalls.
Parting Remarks
Visual Content is the most efficient way to connect with your potential customers. But creating such content may consume a lot of time.
But thanks to Visme, you can do it in no time. Although it does have some cons, Visme’s Pros far outweigh them.
So I like Visme a lot for creating engaging content.
I hope this detailed review will help you in your decision-making about whether to choose Visme or not. Meanwhile, if you are looking for some spectacular reads on technology or finance, visit witty sparks here.
FAQs
Can I create an animated Content in Visme?
Yes! Visme offers an option to create animated content to make your branding and marketing more powerful.
Is there an option in Visme to view how my Content is performing?
Visme comes with a built-in data analytic tool that lets you monitor the performance of all the Content created by you in Visme.
Is Visme free?
Yes, you can create a free account on Visme. However, it has limited functionality; it’s a great start for beginners.
Is Visme or Canva better?
Both Visme and Canva offer great design tools, but the best choice for you depends on what your specific needs are. If you require more creativity, customization, and predefined templates, then Visme is the right choice. However, if you are looking for a quick and easy design process, then Canva is the perfect option.