Pinterest is an incredible social media platform that has taken the online world by storm. With millions of users sharing their innovative ideas and creative inspirations on a daily basis, it’s no surprise that content creators and marketers are flocking to Pinterest for brand promotion.
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Creating Pinterest video pins is an easy way to grab users’ attention on Pinterest. These visually stunning and engaging videos are a great way to showcase your brand and drive traffic to your website.
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In this article, we’re going to take you on a journey to create amazing Pinterest video pins using the incredible Visme tool.
Visme makes creating stunning video content easy to captivate your audience and keep them coming back for more. So grab your coffee, sit back, and let’s get started on this exciting journey together!
Step-by-step guide for creating Pinterest Video Pin
Step 1: Sign Up for Visme
Visme – Creating interactive brand visuals
All-in-one platform for creating infographics, data visualization, videos, presentations, and other branded content.
To get started, you’ll need to sign up for Visme if you haven’t already. Don’t worry; it’s easy and free to sign up! Once you’ve signed up, you can start creating beautiful graphics, presentations, and Pinterest video pins!
Step 2: Create a new Project
Once you log in, you will be redirected to the home page. Here, you can see a “Create New” button. Click on it, and a drop-down menu will open. Go to “Projects” and then “Videos/Gif.” Click on the button, and a list of templates will be available.
Step 3: Select Video Pin Template
Now you can select the Pinterest Video Pin template from the Pinterest category. Visme has pre-made templates that you can use to make your creation process even easier.
You can browse through the templates and select one that fits your needs or start from scratch if you prefer. (If you are a beginner, it’s good to stick with the templates!)
Step 4: Customize the Pinterest Video Pin Template
Once you’ve selected your template, it’s time to start customizing it. You can change the text, fonts, and colors and even add images and videos to make it truly unique. Make sure to keep your branding in mind while customizing your Pinterest Video Pin.
It should align with your brand and convey your message clearly. Maintain your Brand colors and other necessary details.
Step 5: Add Animations and Transitions
Adding animations and transitions can make your Pinterest Video Pin more engaging and visually appealing. Visme has a range of animation options to add to your video pin.
You can choose from a range of pre-made animations and transitions or create your own custom ones to make it even more unique. It includes GIFs, images, videos, and much more. You name it, Visme has it!
Step 6: Add Background Music
Adding background music to your video pin can enhance the overall experience for the viewer. You can select from the range of pre-made tracks available on Visme or upload your own music. Make sure to choose a track that aligns with your brand and message.
Step 7: Preview and Publish
Once you’ve customized your video pin, you can preview it to ensure everything looks and sounds perfect. You can also make any final adjustments if necessary. Once you’re happy with the result, you can publish your video pin directly to Pinterest from Visme.
Step 8: Promote your Pinterest Video Pin
Now that your video pin is live, it’s time to start promoting it to get the most out of it. Share it on your social media channels, embed it on your website, and use relevant hashtags to get it in front of your target audience.
Tips for creating effective Pinterest video pins
Now that you know how to create Pinterest video pins using Visme, here are some tips for making your video pins more effective:
- Keep it short and sweet – Pinterest video pins are meant to be short and attention-grabbing. Keep your video pin under 60 seconds to ensure that users will watch it.
- Use eye-catching visuals – Use bright colors, high-quality images, and interesting animations to make your video pin stand out.
- Add a call-to-action – Encourage users to take action by adding a call-to-action to your video pin. You can ask users to click on a link, follow your account, or save the Pin for later.
- Use text overlays – Many Pinterest users watch videos with the sound off, so it’s important to use text overlays to convey your message.
- Test and optimize – Try different video pin designs and track their performance to see what works best. You can use Pinterest Analytics to see how many views, saves and clicks on your video pins.
Wrapping up
Pinterest video pins are a great way to drive traffic to your website and increase your visibility on the platform. With Visme, creating scroll-stopping and eye-popping video pins is super easy.
So if you are not using video pins for your Pinterest marketing, it’s time to use them immediately. And Visme is the best tool to help you in your endeavor.
We hope you liked this quick guide on how to make Video Pins for Visme. We will be coming up with more helpful ideas. So tune in to our website and subscribe to our mailing list!