Some things are made for a particular gender. Some just aren’t. The limits drawn by the societyÂ hold less meaning now in India, where the women entrepreneurs are growing and not just areÂ they entering various business markets, theyâ€™re making a mark. Success comes to those who putÂ their mind into it and work hard; there is no gender bias in hard work, ditto for entrepreneurship.
If you have the passion and the drive to be your own boss, take risks, you can achieve whateverÂ you want and run an enterprise or two. While we may think women in the western countries areÂ doing better, or are more liberated we have plenty of examples within our country of successfulÂ female entrepreneurs, who inspire the nation and empower women.
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Whenever there is a goal, there will be obstacles, instead of closing the book without trying,Â young women in India need to start thinking of their obstacles and handle them strategically.Â Being a woman entrepreneur is all about solving problems, and being innovative, and problemsÂ from society and home need to be addressed first. Sabina Chopra is not just an entrepreneurÂ she is also a wife and mother, the major block for most women is the choice of family orÂ work, when it isnâ€™t so.
“Women need to stop feeling guilty about not spending all their time with their children,” said Sabina the co-founder and angel investor of Yatra.com
We need to takeÂ advice from the women entrepreneurs themselves when it comes to such things. There are soÂ many opportunities and many of India’s female entrepreneurs have made their own opportunitiesÂ by coming up with ideas that not only cater to the needs of their customers but also help inÂ making their enterprise successful.
Mydala.com founder Anisha Singh was 2 months pregnantÂ when she started her e-commerce site and worked even on her day of delivery, women likeÂ Anisha show that pregnancy, family, etc. cannot be made into an obstacle if we want it to, and itâ€™sÂ all in our hands. Her company went through the struggle when the deals business came crashingÂ down, but she stay put, and after 6 years not only is she still in business but is also making a profit.Â The level of intimidation must’ve been high as Singh was the only woman entrepreneur in theÂ business at that time.
Anisha Singh, Founder & CEO, mydala.com shares her story:
These young women entrepreneurs have shown that you can start a business in just aboutÂ anything youâ€™re interested in. Aditi Jussawalla founder of MotherHen a website that caters toÂ moms by building an e-community to discuss parenting, scoring deals on products, access to kids’Â events, etc. If anything business like this can help you to enjoy your motherhood and parentingÂ and spreading the joy of family.
Meet Richa Kar – Founder & CEO, Zivame on Super:
Zivame the lingerie e-retailer is a blessing for every IndianÂ woman, founded by Richa Kar. She found a problem in the market and found a solution, RichaÂ started her online endeavor with a co-founder, and money borrowed from friends and family, sheÂ started off small in 2011, and now Zivame is Indias leading online lingerie store. She says;
“If you are strong, focused and passionate about what you want to do, everything falls in place.”
It is undeniable that women can do whatever they prioritize and manage anything with finesse; itÂ just requires one to be strategic, faith in oneself, and stay focused. The rest of the world wouldÂ just have to accept what is happening.