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WittySparks / Marketing / Social Media Marketing / 3 Tactics That will boost Your Instagram Engagement and grow your following
Grow Instagram followers and engagement

3 Tactics That will boost Your Instagram Engagement and grow your following

Social Media Marketing April 22, 2019 by Nishitha

Instagram is the first choice for brands or businesses to market their products and connect with their customers. This photo and video sharing app has 500 million active users in a month, with 4.1 billion likes each day. Instagram has more ratio of pre-follower interaction than social media giant Facebook. It shows that there are a lot of potentials when it comes to user engagement.

But how to get more followers on Instagram? Don’t fret; we have outlined some tactics that will help you improve your engagement and grow your fan base.

How to get more followers on Instagram:

Here we will cover the 3 most important tactics to grow your following in less time. Let’s have a look at how to get more followers on Instagram.

Always have a call to action.

Let your followers know what you want them to do using CTA (call to action). There are fewer choices while you are going to post on Instagram- either you can create a text image with a built-in call to action or out CTA in your image’s caption.

Post your product’s photos and tell your existing followers and viewers to double-tap their favorite product that will result in a ‘like.’ Also, ask your fans to tag your friend who would like it or tag anyone who does the same silly things, etc. Your loyal followers will definitely tag their friends.

Reach more people with hashtags.

If you want to stand out from the crowd, use proper and relevant hashtags on your Instagram posts. You can also find any hashtag and get ideas to create more interesting content. Moreover, you can also develop your own hashtag to increase your brand awareness.

Try to make sure to use the most relevant hashtags that help you to get more followers. Use hashtags that your potential user would search for on Instagram. You can leverage popular hashtags that work best across every niche, such as #mondaymotivation, #wednesdaywisdom, and #throwbackthursday.

For building engagement on Instagram, do whatever your audience wants to see but at the right time. The hashtag is the way to get your post in front of the target audience.

Experiment with your captions:

However, Instagram is a photo and video sharing platform, but you can use it to take advantage of the written word, i.e., captions. Consider tying your captivating images into storytelling or something interesting and amusing.

There is 2000 characters limit to write your caption, so try to experiment with your captions with your unique ideas and make every word worthy. Never underestimate words’ power as a mix of compelling words, and beautiful images drive the most popular posts.

But if you already have a massive following count or can get real Instagram followers, shorter captions work best. Use shorter and longer captions and see what works great for your audience. Also, mention your bio URL at the end of your caption.

Instagram doesn’t allow you to add a clickable link within the captions, but you can change the link in your bio at any time. Use call to action in your captions to get more likes and comments.

If you don’t get the expected result by following all the above-mentioned methods, then look at our most recommended methods to get more followers on Instagram.

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About Nishitha

Co-founder of WittySparks
WittySparks Staff

I am done with my Physiotherapy Graduation. And I always try to share Health and technology tips with people. Apart from Physiotherapy and being a tech savvy, I do explore more on Technology side and I keep sharing my findings with wider audience.

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