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The concept of marketing has been in existence since 1950, which was originated after the second world war. The term refers to the activities undertaken by a company to promote the purchasing and sales of products and services. Marketing covers a vast variety of promotional activities, including advertising, selling, and delivering products to consumers and businesses. The key to successful marketing is to seek the attention of potential audiences with a complete understanding of marketing mix tools and the use of effective advertising. The 4P's of marketing that is essential are Product, Price, Promotion, and Distribution.
The marketing industry has grown tremendously over the past decades and marketing, in the current form, is among the most transformational tools that exist today, especially with the rising number of social media users and increasing vendors selling their products and services online. The marketing industry is worth USD 1.7 trillion; it is witnessed to be among the fastest-growing markets and is expected to continue to have a steady growth in the coming years.
There are numerous content marketing tools available online that make it easier to create attractive content that converts. Here are few tools that marketers can use.
With the constantly evolving technology, the world of marketing has changed dramatically. Read this definitive guide to learn how technological advancements have redefined modern marketing.
Want to make your customers notice your brand? Check out these viral marketing strategies.
Social media platforms are exploding with high-quality content. How do you make your content stand out? Implement the proven strategies explained in this post.
This article describes how you can reign in your content production pipeline. It explains how to efficiently build out content, the types available, and best practice advice to avoid wasted processes and work.
Affiliate marketing involves promoting products or services from a third party business to your followers and audience. Affiliate marketers can make a good income right now. We look at the basics of affiliate marketing business.
This guide will teach you how to do blogger outreach more effectively following five simple steps. Are you ready to believe that blogger outreach is as easy as pie?