Leads are like oxygen for any business. Without powerful leads, no business can survive for long. And to generate leads, you need efficient tools that can promote and market your business with ultimate efficacy.
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In today’s blog, I will discuss one such tool that is jumping the rungs & pushing to reach the top of the marketing ladder. If you haven’t guessed already, I will be talking about Wishpond.
With the Internet filled with many marketing tools, it isn’t easy to find the right one for your business. In this detailed Wishpond review, I will talk about what is Wishpond and what is its feature. How effective is the Wishpond email marketing feature & is it worth your money?
So let’s get started.
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What is Wishpond?
Wishpond is a comprehensive marketing tool designed to help businesses generate & nurture quality leads. It’s crafted in a way that even a novice marketer with minimal or zero technical knowledge can use effectively.
Using Wishpond, you can create attractive landing pages creative online forms & analyze the data of your every marketing campaign. These features help you create and modify the most effective marketing strategies for optimum results.
Wishpond gives you a better insight into your audience & offers a better way to interact with them. Using Wishpond, you can get your brand’s message across to your audience & help your business grow.
In short, it’s a one-stop shop to fulfill all your marketing needs for lead generation. With third-party integration like MailChimp, SalesforceIQ, Base CRM & Highrise. With 10+ applications to meet varied marketing needs, Wishpond has established itself as a leading marketing tool.
What are some of the best Wishpond features?
Now let’s take a look at some of the features of Wishpond that make it my favourite.
Landing Page
Wishpond Landing Pages are at the core of any marketing campaign, no matter what type of business you are in. This is where Wishpond trumps its competitors. It offers a lot of templates to create highly engaging & attractive landing pages.
You can alter the position of almost every element on the templates, giving you a high level of flexibility. You can also change the hues, text style, & every component. You get more than 100 formats to create an enticing landing page that speaks the story of your brand.
The best part? You don’t need any coding knowledge to create these beautiful pages. And if you are not sure what page will be better for you, Wishpond offers you A/B testing too.
Take a look at the multiple options available for creating a perfect landing page offered by Wishpond.
Online Forms
As I mentioned above, leads are the core focus of any marketing campaign. But just having the name & contact details of a random individual is not a lead; it’s a dead lead. So if you want your business to grow exponentially, you need to connect with people genuinely interested in your services or products.
So how to get such meaningful leads? Of course, Online forms! And Wishpond has plenty of attractive form templates that can help you gather customer information. You can modify the templates as per your needs with a drag & drop builder.
Automated Marketing
Wishpond takes email marketing & automated marketing a lot easier & advanced. It gives you a clear understanding of which prospects are genuinely interested & whom you need to focus on. With the advanced automated marketing facility, you’ll have a lot of time to focus on growing your business instead of tracking your marketing campaign.
Check this flowchart to understand how automated email marketing works clearly.
Referral Suites
With Wishpond, you get a lot of lead generation options like referral suits, coming soon templates, & bonus entry contests.
Such referral suits are an excellent way to let your existing customers bring in more people via referrals. I prefer referrals a lot, as they offer better ROI than other lead generation options available.
Pop-ups
Yes, yes, I understand you don’t like pop-ups & neither do i. But let me tell you something interesting. You’ll find pop-ups on almost every website today. Why do you think businesses are using them? It’s simple because they are effective.
And with Wishpond, you can get the best out of your pop-up strategies. It gives you 6 pop-up options:
- Page-scroll
- Entry pop-ups
- Exit goal
- Timed pop-ups
- Click pop-ups
- Custom Popups
Email Marketing
Let’s talk about the good old email marketing! It’s one of the best & proven Digital Marketing strategies. Wishpond email marketing is extremely efficient.
Wishpond lets you create highly enticing & attractive emails to help you stand out. You don’t have to hire a graphic designer to create stunning designs with readymade templates.
As Wishpond is equipped with the Drag & Drop feature, it’s not an issue if you don’t know to code. You can just pick & place the elements wherever you like & that’s it.
Lead Database
Last but not the least, Wishpond offers you visitor tracking technology. Why is it important? Because you will need to keep track of all your leads.
Thanks to Wishpond, you can now check out where your leads came from, the best-performing lead-generation campaigns & which ones do you need to stop.
You can also use Lead Database to create personalized messages for the different lead groups to get maximum conversions.
Wishpond Pricing
Wishpond is well-priced when compared to its peers. It offers 3 different plans as of now, starting with $299/month. Wishpond also offers a custom plan to meet your specific business needs if you are not interested in the readymade plans.
Check out the detailed pricing here.
What are the Pros & Cons of Wishpond?
Now let’s take a look at the Pros & Cons of Wishpond.
Pros:
- Quick & easy way to create Mobile-responsive landing pages
- Easy-to-use interface
- Effective? pop-up templates for better lead-generation
- Highly efficient email marketing tool
- Powerful Marketing Automation
- Easy-to-navigate setup
- Excellent Customer Support
Cons:
- Sometimes you might come across bugs
- Challenging to create custom discount coupons
Who wins in Wishpond vs. Hubspot?
If you are looking for a full-scale CRM system, nothing can beat Hubspot as of now. But, if you need something more creative, cost-effective & something flexible, Wishpond is an excellent option.
Wishpond Competitors
Wishpond alternatives that offer similar features include:
- ActiveCampaign
- Zoho
- Woobox
- HubSpot
- Keap
- Ontraport
and more such tools which are suitable for all sizes of businesses.
Final Thoughts
Wishpond is a powerful marketing tool that offers you excellent flexibility in managing your marketing campaigns. If you are a Small or Medium Business owner, Wishpond is a perfect choice for you.
Although there are many options available in the market, very few come close to the efficacy of Wishpond. So, in my opinion, if you want to automate your marketing & generate powerful leads for your business, you should go with Wishpond.
I hope this Wishpond review will help you in your quest to find the right marketing tool for your business.
FAQs
Is Wishpond a good choice?
If you are looking for an affordable yet powerful marketing tool for your small or medium business, go for it.
Is a free trial available with Wishpond?
Yes, they offer a 14-day free trial with every package.
Wishpond Review: Extensive comparison, features
Are you looking for the perfect marketing automation tool for your Business? Check this exclusive Wishpond Review to know everything.
4.8
Pros
- Better customer care than alternatives.
- Feature-rich and efficient.
- Several native integrations.
Cons
- Not all media platforms covered.