Whether you admit or not, but now it is quite obvious that ever since we came across smartphones, our lives have changed a lot. Nowadays we have become addicted to the concept of ease of access, and do you know why that is? If you guessed mobile apps, then we are glad to tell you that you are going in the right direction.
If you are looking forward to establishing your business, then choosing an app for it could probably be the best decision you could ever make. It really doesn’t matter whether you own a startup or a full-fledged business, having an app for it matters the most. If you have second thoughts about why your business needs an app, then this is the right place you are looking at.
Table of Contents
Why Mobile Apps are Essential for your Business?
1. Business Exposure
It is a fact that we tend to spend most of our time on smartphones, which is something businesses need at the moment. They want exposure and a mobile app can provide them with it. Thus, an app can assure your business’s visibility and can promote your business in the best possible way.
2. Customer Loyalty
Since apps can satisfy a customer easily, businesses all over the world are using them as a medium to increase their customer loyalty. Mobile apps allow them to communicate with their customers via in-app purchases, ads, and notifications.
3. Increase in Sales
In order to increase your sales, you just have to do one thing and that is to integrate social media into your apps. Once you do that, your brand will get recognized easily as social media is a great medium for promotion.
4. Creates Brand Awareness
Mobile apps are hands down the best tools to create brand awareness since the features these apps provide are loved by users around the world. Features like in-app offers and promotions can create some sort of hype for your business in literally no time.
Now that we’ve mentioned some of the benefits that you’ll get once you decide to make an app for your business, it’s time for us to dive into the whole aspects of its investment.
How Much Does It Cost To Make A Mobile App?
The first thing that you need to know is that there are so many aspects that affect the initial cost for app development. For instance the country from where you want to outsource the development. Here are some stats that might help you in choosing a suitable country:
- South American developers charge Android/iOS mobile app development services from $25 to $120 per hour.
- App Development in the UK will cost you $35 to $175/hour for Android and iOS.
- Eastern European mobile app developers charge you from $20 up to $110 per hour.
- Developers in India will cost you in between $10-75
- North America is considered to be the most costly region for Android/iOS mobile app development. An average company will charge from $20 to $250 per hour.
- Australian companies develop mobile applications at a rate of $35-150 per hour.
- In Indonesia, the mobile app developer’s charge is $20 an hour.
Other than countries, the whole app development process highly depends upon the features and complexity that you want to incorporate.
The costs of mobile apps are largely based on complexity, features, and platform.
- Ecommerce integration (basics, advanced or enterprise)
- Apps with back-end maintenance will almost always cost more.
- Simple apps for one platform will start around $25,000.More complex apps cost six figures but can push up over $1,000,000.
- The cost of an app also varies on extra features, Type of Mobile API and CRM integrations.
- Don’t overlook to budget for marketing, updates, and other costs.
- More complex apps cost six figures but can push up over $1,000,000.
- The cost of an app also varies on extra features, Type of Mobile API and CRM integrations.
- Don’t overlook to budget for marketing, updates, and other costs.
That’s just not it; the cost for making an app highly depends upon these development stages:
- Planning
- Design
- Development
- Testing
- Deployment
What Affects Mobile App Development?
Now, it’s time for us to discover the features that influence the complexity of an app, irrespective of its platform. Like you must have seen in one of the points which we mentioned above, that the app development cost highly depends upon features. Now, what we are about to do is enlist some.
- User engagement is one of those things that are quite common in mobile apps. This engagement is most of the time referred to as authorization, networking, notifications, and so on. When it comes to authorization, functionalities like password recovery, storing passwords, and sophisticated design will definitely cost you more money.
- In-App purchase support like Google Wallet and PayPal have made a name for themselves since they help you while checking out of an e-commerce app. Every payment processing method requires the time and effort of an app developer. On top of that, if you decide to incorporate location data and mapping, then you need to know all these options will ultimately drive up the app development cost.
If you are thinking that iOS app development costs more than Android development, then you’d be surprised to know that they both costs the same. The only thing that varies is the variety of Android devices which apparently is a lot. This vast number of devices makes things a lot complex for app developers.
Featured image source: Freepik
Such a nice article. Keep it up.