An entrepreneur and academic at heart, Shama Hyder has grown to make an impact in the social media marketing that can’t be ignored.
The concept of marketing has been in existence since 1950, which was originated after the second world war. The term refers to the activities undertaken by a company to promote the purchasing and sales of products and services. Marketing covers a vast variety of promotional activities, including advertising, selling, and delivering products to consumers as well as businesses. The key to successful marketing is to seek the attention of potential audiences with a complete understanding of marketing mix tools and the use of effective advertising. The 4P’s of marketing that is absolutely essential are Product, Price, Promotion, and Distribution.
The marketing industry has grown tremendously over the past decades and marketing, in the current form, is among the most transformational tools that exist today, especially with the rising number of social media users and increasing vendors selling their products and services online. The marketing industry is worth USD 1.7 trillion, it is witnessed to be among the fastest-growing markets and is expected to continue to have a steady growth in the coming years.
There are literally thousands of products available for purchase that can be customized with certain features of your business.
A drip campaign refers to the automated emails that your company has set up, or triggered emails.
Automated sales and marketing is a boon for sales forces, and yet so many companies still haven’t upgraded their systems.
Well, Content Marketing has come up as a great source of relief for all online marketers.
Marketers should keep an eye on expanding their mobile marketing options as it is the easiest and most personal possible way to get your message passed.
Knozen is a one of a kind app that helps know people by their personalities projected by others.
When it comes to brand building, social media is the new frontier.