Finding a target audience is extremely important and challenging at the same time. It can be time-consuming and tedious if done manually. Email marketing is one of the best ways to reach out to your potential audience and prospective clients, and the conversion rate is pretty high. But as mentioned before, finding these people and their emails do not come out of thin air.
A lot of sales managers and business owners try finding these emails via the internet and believe me, creating email lists this way is more frustrating than anything. Fortunately, you can now stop going through the endless process of hitting wall after wall, as there are multiple tools that grant you the freedom from doing these tasks manually. One of my very favorite tools is Hunter.io, and I’ll give you an insight into how it works:
What is Hunter.io?
An important component of any business is reaching out to potential customers. And a streamlined outreach process is the only way one can efficiently reach the maximum number of prospects. Tools like Hunter.io help in this phase of a business.
Hunter.io is an email finder and verifier tool for businesses who already have a list of targetable websites, but still, require the contact information to pitch their services or products. It allows you to perform a domain search for email addresses. Basically, this tool can help with the entire contact scraping phase of the outreach process. Moreover, it also offers exciting features that give way to the formulation and execution of an email marketing campaign.
Tools by Hunter.io to find email addresses
Hunter.io offers three powerful tools for finding email addresses available at different locations on the online platforms. The tools differ based on the source of email addresses and the mode of action. Here are the details about the same:
Using the domain search tool by Hunter.io, one can find an entire list of emails along with the names of the people in a company. It is helpful to know about the right person to contact in a particular business. The tool helps to find email addresses from a company name or website in less than a second. Not only do you get the emails that are publicly available on the website but also their confidence scores, detailed sources, and department filters associated with the same.
This tool returns verified email addresses, i.e. it validates them for their operation and returns them with a green icon stating that they are being used actively. Sometimes, the results do not have this icon that means that the tool was not able to verify them. But these emails have a high confidentiality score that provides a thorough validation of their activity. Although this tool is not available free-of-cost, you can go for a maximum of 50 searches per month with zero fees.
This tool assists in finding email addresses of a professional, working for a particular company using the most common database consisting of public email addresses. It is mostly used to find the correct contact information of the person so that one can reach out to him/her for further business purposes. The tool returns two types of email addresses.
The first type is verified/validated that has a green shield, and the other is the one that is not validated. In order to identify the correct email address from the later list, one needs to check the confidence score for self-verification. The higher the score, the higher are the chances of the email address being valid.
The email verifier by Hunter.io is an email checker that is used to verify the validity of any email. It helps to avoid bounces by offering email validations at multiple levels that include email formats and databases, domain information, and response to the mail servers.
However, the verifications obtained are not 100% sure. But one can increase the validation by checking the confidence score. The email verifier demands a simple two-step process to come up with the outcomes. The first step is to enter the email address that needs to be verified, followed by a click on the “verify” button.
Getting started with hunter
It takes no time to start your journey with Hunter. Here is a complete guide to it:
- Go to the website at Hunter.io
- Click the user tab and go for the sign-up option.
- You can either add your work email or opt for the “Continue with Google” option.
- When you click on continue, you will land on a page where you need to add your name and set up a strong password for your account.
- Complete the email confirmation step by following the instructions that you receive on your registered email.
- Once the process is completed, you will be redirected to Hunter.
- You can now start with your search and verifications.
- After you go for your first search, a dialogue box will pop up asking for your telephone details.
- Enter your mobile number and verify it as per the instructions.
- As soon as the process is completed, you will get 50 free searches along with the paid plan details.
The features of Hunter
Apart from the three powerful tools, Hunter has several features that make the application of these tools broader. Here is the list of those features:
1. Chrome extension
On installing a chrome extension for Hunter.io, an icon will appear on your google chrome screen. When you land on any website and wish to find email addresses, you simply need to click the Hunter icon, and the list of email addresses will be displayed on your browser within no time. Apart from this, the results will also present the domain name of the site, sources of the email, and discovery date. You can save unlimited leads through this feature.
2. Hunter for google sheets
Hunter also offers a google sheet add-on that needs to be installed from their website. This add-on then becomes an in-built tool of google sheets where you can perform domain or email search and get the results organized in your google sheet. Enter the domain name or website in the tool, and all the email addresses associated with the same will appear in the sheet along with its confidence score, source information, and type. Further, you can use the email finder tool of Hunter to sort the email addresses and find the one in your interest.
3. Bulk task management
This feature by hunter helps to run multiple email searches at a time. The bulk task manager is available with all the tools. In order to run bulk searches using the domain search tool, you only need to enter various domains that you wish to search for and apply filters related to departments and type of email address to get desirable results. Another tool is an email finder where you can upload the list of professionals with their names and domains in a CSV format on the tool. You will immediately get a list of verified or scored emails matching your inputs. The email verifier tool by Hunter also allows bulk tasks where you get confidence scores and validations for the entire list of emails that you upload for verification.
4. Email campaigns
Apart from the email finding and verification, Hunter has also launched its email campaign services where the company takes up the responsibility of cold emails and follow-ups for the clients. You can add your message to these emails. The features of these campaigns enable the user to edit and review the emails scheduled in the campaign prior to sending the messages. You can also track the emails once you send them to know if they reach the audience successfully and fulfill your purpose. The email verifier helps you to attain the highest deliverability. Further, Hunter also allows you to connect other Gmail accounts to your Hunter account for better management of the campaign. Surprisingly, every Hunter user gets the perk of designing his/her personalized email campaigns.
You can create an account on the hunter and get your API key for integrating different applications with it. The major advantage of this is that you can integrate it into your Gmail account for gathering leads. Further, you can reach out to them at your convenience and take follow-ups for the conversion of maximum leads. Thus, the email campaigns and API help you create a fuss-free email marketing campaign that enables you to draw the attention of maximum targets.
Hunter offers both monthly and yearly payments for its plants. Surprisingly it also offers free plans on its tools for new users. You can run a maximum of 50 free searches on all the tools. But if you wish to avail of the premium features, you will have to make a purchase.
The monthly plans start from $49 per month to $399 per month according to the increasing number of email searches and verifications allowed on Hunter.
If you decide to purchase a yearly plan, you can save up to 30% of your money. These plans range from $34 per month to $279 per month according to the email searches and verifications allowed.
Whichever plan you purchase, you will always get access to the premium features by Hunter under paid subscriptions.
Apart from these, Hunter also offers team subscriptions where you can share a single plan with your colleagues, friends, or employees. They also offer custom plans for people with distinct requirements (that are not available in our pre-designed plans).
You can alter or cancel your plan at any point from your dashboard. However, you will have access to your premier plan until the subscription cycle ends.
Advantages of choosing Hunter.io
Hunter.io is one of the simplest email search and verification tools. Apart from this, it holds many advantages for its users that are as follows:
- Free plans – Hunter offers free searches on every tool, i.e. Domain search, Email finder, and Email verifier. This helps you to know the tool thoroughly before applying for a subscription.
- Easy – Working with Hunter is more comfortable as compared to several other tools as the navigation is simple. Every tool has not more than three steps in its process.
- Reliable – The results provided by the tools are highly reliable as the list of email addresses obtained can be double-checked using an email verifier. This helps you to weed out the irrelevant email addresses from your campaign.
- Integration and API – The API feature provided by Hunter helps to integrate it with different platforms and find email addresses of your interest available there. One of the best examples for this is its integration with google sheets that helps you to conduct a streamlined email marketing campaign.
Email marketing has tremendous scope in lead generation and conversion. This requires valid email addresses to reach out to the potential audience. To make this process effortless and quick, Hunter.io has developed tools like Email finder and verifier, and domain search. All these tools help in finding and verifying the emails based on public databases.
Hunter also provides integration options to link it to the platforms like chrome and social media to extract contacts. Moreover, it provides several features and add-ons that make the process easier. They provide initial free searches, after which you need to purchase their plans. The prices are affordable and worth the services. They also provide custom and team subscriptions for better solutions.